FREE Web Site Assessment

Is Your Website Search-Engine Friendly?

Research has shown that people rarely venture beyond the first two pages of results in their online search.  To achieve a high position on search engines, it’s imperative that your site be search engine friendly. A search engine friendly website is one that is easily crawled by a search engine spyder – a robot application that travels the web in search of content it has not yet found and revalidating content it has found before.

Is Your Website Human-Friendly?

In addition to being search-engine friendly, it’s vital that your site is easy for humans to use and interact with. The goal of your site is to make a sale or gain a sales prospect.  Does your site do this? Does everything work in the process? Usability is a huge issue in the web experience. It makes no sense to bring visitors to the site if they are not handled professionally when they get there.

How Does Your Website Score on SEO?

We’ll tell you how your website stacks up in its SEO (Search Engine Optimization) aspects, the factors that affect how the search engines find your site and how they categorize it – the factors that determine if your website comes up on the coveted first or second page of search results for your search terms.

Our goal is to get your website into the Google “Top 20″ for your desired search phrases.  Google shows 10 non-paid results on each page, so the “Top 20″ for a phrase show on up page 1 or page 2 of the results (often out of millions of results for that search phrase).  Again, the sad fact is, most searchers never click beyond “page 2”.

Your FREE Web Site Assessment Report will tell you:

  • How effective is your use of metadata – titles, descriptions, keywords?
  • Are your heading tags well-crafted – do they stand out, do they contain keywords?
  • Is there a proper balance between images and text – and are you using image tags?
  • Is your server properly delivering your pages to users?
  • Are your pages being properly captured by the search engines?
  • Are your page sizes optimized to maximize load times?
  • Do you have any inbound and outbound links to other websites – and are they the high-quality links that advance your page ranking?
  • What is your site’s Readability Level – crucial to making your site accessible to the widest audience?
  • How old is your domain, and when was it last updated? Believe it or not, that has an impact on your site’s ranking.
  • What is the Google PageRank of each of your pages, on its scale of 1 to 10?
  • When did Google last “crawl” your site? Higher crawl frequency helps you get your new content into search results faster.
  • How does your site’s traffic measure up?
  • Are your found in any of the Internet Directories? Another measure of site quality.
  • How many of your web pages are the various search engines actually indexing?
  • If you have a blog, how does it rank?
  • Are you making use of social media – Twitter, Facebook?

What if Your Site is Missing the Mark?

A look at your website may tell us that it would make sense to have a complete makeover or redesign at this time.  If so, we’ll offer you options that will have your site working for you the way it should.  Our team of professionals is capable of doing whatever you need to have done as one cohesive project.  But you are under no obligation – your website assessment is FREE.

Interested?  Want to see a sample?

Click to download a sample Web Site Assessment report.